What this API does and who it is for

Local Business Data provides structured access to the kind of information you see when searching for a business on Google Maps: name, address, phone, website, email, rating, review count, hours, photos, owner posts, and more. OpenWeb Ninja describes the return payload as covering 40+ data points, and the endpoint list backs that up — it goes well beyond a simple name-and-address lookup.

The target audience is broad. Developers building B2B lead generation tools, business directory apps, local SEO platforms, or market intelligence dashboards will find the most direct value. Because the API surfaces email addresses and social profile links (Facebook, Instagram, TikTok, Twitter, LinkedIn) via the Business Details endpoint, it is also positioned for outreach automation workflows where a plain Maps search would fall short.

One thing worth understanding upfront: this API scrapes and structures Google Maps data in real-time. You are not querying a static database; results reflect the current state of Google Maps. That design choice gives freshness but also accounts for the average latency of 5,346 ms — plan around that figure when deciding whether to call the API synchronously in a user-facing flow or asynchronously in a background job. The reported success rate of 100% across live traffic is a strong signal that the infrastructure handles failures gracefully.

Endpoint walkthrough

Local Business Data exposes 29 endpoint variants that group into roughly ten functional areas:

Search variants

  • GET /search — The primary keyword search, mirroring the default Google Maps search bar. Takes a query string and returns a list of matching businesses.
  • POST /search (Bulk Search) — Accepts up to 20 queries in a single request, useful for high-volume pipelines that need to batch lookups efficiently.
  • GET /search-in-area — Scopes results to a geographic area defined by a center coordinate and zoom level, replicating the